Adsmunch at PW School of Startup (Aarambh 10.0): Four Days of Practical Learning, Mentorship, and Founder Connect

At Adsmunch, we believe that real startup learning happens when theory meets execution and founders learn directly from those who have built and scaled companies in India. With this mindset, Adsmunch Founder Vishalveer Lohan attended the 4-day Aarambh 10.0 program at PW School of Startup—an experience that significantly strengthened our strategic thinking as a hyperlocal offline ad-tech platform. A Structured, Founder-First Program Aarambh 10.0 was carefully structured to cover every critical aspect of a startup journey. Over four intensive days, sessions focused on market discovery, product development, finance, branding, fundraising, and pitching—delivered by operators, investors, and founders with real-world experience. During the program, Vishal interacted with senior leadership from the PhysicsWallah ecosystem, including the CMO, CFO, and engineering leadership, along with meeting Prateek Maheshwari, Co-Founder of PhysicsWallah. These interactions provided rare, unfiltered insight into how large, profitable platforms think about scale, systems, and sustainability. Learning Directly from Founders and Experts As reflected in the official Aarambh schedule, the program enabled Vishal to meet and learn from multiple respected founders, advisors, and ecosystem leaders: Ronaque Mustafa – Head, PW School of Startup Sessions on discovery of an entrepreneur, market understanding, and decoding term sheets. His teaching style stood out for its clarity, practicality, and founder empathy—breaking down complex startup concepts into actionable thinking frameworks. Mohit Dua – Founder, AiSensy Founder’s Talk focused on SaaS growth, customer-centric product building, and scaling with discipline. Dhananjay – Founder, Blyp Insights into founder decision-making, early traction, and navigating uncertainty. Gagan Ghai – Advisor, Crest Capital A practical session on startup finance, helping founders understand numbers beyond pitch decks. Amit Sachdeva – CFO, PW CXO Talk covering financial discipline, capital efficiency, and long-term business health. Sameer Rastogi – Indiajuris VC and legal perspective on fundraising, compliance, and term-sheet realities. Satish Sharma – CMO, PW Branding and storytelling—how strong narratives build trust and scale brands in competitive markets. In addition, mock training, pitch presentation practice, and idea pitching before an external jury helped founders stress-test their thinking under real evaluation conditions. Key Takeaways for Adsmunch From Adsmunch’s company perspective, the learnings aligned strongly with our current and future roadmap: Market clarity before scale: Validate demand deeply before expansion. MVP with intent: Build only what solves the core problem for advertisers and shop owners. Storytelling matters: Brand clarity is critical in B2B and platform-led businesses. Financial discipline: Revenue sharing, unit economics, and sustainability must be clear early. Founder network value: Peer learning often provides insights no slide can offer. Power of the Founder Community Beyond formal sessions, Aarambh 10.0 enabled Vishal to connect with many fellow founders and entrepreneurs across industries. These conversations—around failures, pivots, traction, and execution—created a collaborative learning environment that extended far beyond the classroom. Overall Experience From Adsmunch’s standpoint, Aarambh 10.0 was a highly valuable and well-executed program. The blend of structured learning, founder interactions, CXO exposure, and peer networking made it especially relevant for early- to growth-stage startups. The experience reinforced our conviction in building India’s hyperlocal offline advertising infrastructure, grounded in real market needs and scalable execution. — Team Adsmunch Building the future of hyperlocal offline advertising